Friday, September 15, 2006

Getting Blogging

PR giant Edelman has an interesting blog portal on their site. It's a link to blogs and podcasts written by Edelman staffers.

Some are part of the Edelman site; some are hosted offsite. They are written by a wide range of practitioners within the firm and from around the world (some are not in English).

It also include a link to get RSS feeds for the blogs.

It gives site visitors a quick look at the expertise they are hopefully getting when they become an Edelman client. I haven't seen anything quite this comprehensive on another firm's site. I'm curious what kind of traffic and readership it gets.  

It's a good example of a firm embracing new media and technology.

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