Next week I'm heading out to Las Vegas to attend BlogWorld Expo, so tonight I'm looking through the list of exhibitors to decide who I really want to make sure I see. And on the list is a company called Entrecard. I've never heard of them. When you click the link on the event site to find out who they are, this is what you see:
That's it. That's the whole thing. No links, no explanation, just "Hey, give us your email address!" (My first thought was, "Drop this, losers.")
Honestly, there are good landing pages and bad landing pages but there's also another category I can most kindly call "idiotic."
I don't know who these people are are, I don't know what they do, but I'm supposed to give them permission to bug me? I think not. Work with me here, people. I'm going to be there; all you have to do is pique my interest so I'll spend five minutes at your booth, thereby giving you the opportunity to wow me. You're not even trying.