tag:blogger.com,1999:blog-33892521.post9040253180684946980..comments2023-06-22T06:08:32.457-05:00Comments on The Opinionated Marketers: Advice to Companies BloggingJohn Whitesidehttp://www.blogger.com/profile/11043220283018147707noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-33892521.post-77512700226993741352007-02-25T12:51:00.000-06:002007-02-25T12:51:00.000-06:00Great point Maureen, companies have to commit to s...Great point Maureen, companies have to commit to sticking with their blog. I think many want to be able to immediately quantify their results, such as X number of posts will equal X number of percentage increase in sales. It doesn't work that way, the benefits are indirect, and come from the conversation and community that's created over time. <BR/><BR/>And it does take time. I think this is the biggest point to make to companies that are considering blogging.Mack Collierhttps://www.blogger.com/profile/02723628321171539590noreply@blogger.com